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	<title>StoryCorps Facilitator Weblog &#187; Phoenix, Arizona</title>
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	<description>Listen Closely</description>
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		<title>Chicanos por La Causa</title>
		<link>http://storycorps.org/blog/door-to-door/phoenix-az/chicanos-por-la-causa/</link>
		<comments>http://storycorps.org/blog/door-to-door/phoenix-az/chicanos-por-la-causa/#comments</comments>
		<pubDate>Fri, 29 Jan 2010 17:28:19 +0000</pubDate>
		<dc:creator>Rose</dc:creator>
				<category><![CDATA[Phoenix, Arizona]]></category>
		<category><![CDATA[KJZZ]]></category>

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		<description><![CDATA[Can you do the Chicano Clap? No? Well, StoryCorps knows a few folks out West you can give a call&#8230; KJZZ on-air personality Marcos Najera shared the StoryCorps experience with his parents, Ascencion &#8220;Sonny&#8221; Najera and Yolanda Najera, and his godmother, Rosie López. Earlier that day, Yolanda and Rosie marched with other locals in Phoenix, [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-medium wp-image-3568" src="http://www.storycorps.org/blog/wp-content/uploads/2010/01/dda000801_g3-450x347.jpg" alt="dda000801_g3" width="450" height="347" /></p>
<p>Can you do the Chicano Clap? No? Well, StoryCorps knows a few folks out West you can give a call&#8230;</p>
<p><a title="KJZZ" href="http://kjzz.org/" target="_blank">KJZZ</a> on-air personality Marcos Najera shared the StoryCorps experience with his parents, Ascencion &#8220;Sonny&#8221; Najera and Yolanda Najera, and his godmother, Rosie López. Earlier that day, Yolanda  and Rosie marched with other locals in Phoenix, Arizona&#8217;s Stop the Hate March. Led by the <a title="NDLON" href="http://www.ndlon.org/" target="_blank">National Day Laborers Organizing Network (NDLON)</a>, one of this peaceful demonstration&#8217;s goals was to raise public awareness of the need for immigrants&#8217; rights and equal opportunities.</p>
<p>The morning&#8217;s activities sparked the Najera&#8217;s afternoon conversation, bringing about memories of similar demonstrations in the 1960s and 1970s when Sonny, Rosie, and Yolanda, all long-time friends, attended Arizona State University. This was during the early days of <a title="CPLC" href="http://www.cplc.org/" target="_blank">Chicanos por La Causa</a>, an equal rights advocacy organization that Sonny initiated and helped name. Looking back on his years of activism, Sonny says, &#8220;We live in a world of many races. So, we have to be ready to help everybody. That, to me, is my goal.&#8221;</p>
<p><span id="more-3567"></span>These veteran crusaders also remembered the emergence of <em>Chicano</em> as  a term of political and national identity and shared stories of their parents&#8217;  opposition to (and eventual embracement of) the movement in a talk that showed the value of inter-generational communication and storytelling. &#8220;My mother became involved because of us,&#8221; Rosie remembers. &#8220;She just began to accept it.&#8221; Soon after, Rosie&#8217;s mother could be seen marching side-by-side with her daughter, proudly clapping and calling herself Chicana.</p>
<p>&#8220;To hear you guys talk about that is what is starting to make me want to reclaim the term Chicano for myself and for my own generation,&#8221; Marcos told his family. &#8220;It&#8217;s that spirit.&#8221; And that spirit—that activist&#8217;s passion and enthusiasm—is sure to live on in Phoenix for years to come.</p>
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